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Generic Book Covers

Yesterday my husband and I had a discussion about what could possibly be the problem with sales of his books. Everyone who reads his work thinks it’s exceptional and it is, but sales are slim. We came to the conclusion that it could only be one, or both for that matter, of two things. It could either be that the cover art isn’t what it needs to be…they aren’t the typical “couple embraced” romantic, dime a dozen covers. Or…it could be he’s a man. When he started writing I told him he should go by Chris Newman and not put a pic of himself anywhere. No one would no whether he was male of female. But in the end he decided to just be himself, put it out there and trust that people were not that judgemental. But here we are years later and well, we can’t figure it out.
It could be the cover art…not very romantic however, they do show a bit of what the story is about. Since the genre of the novel would tell whether it is a romance or whatever, that seems like a logical way to convey more about the story. But as we scanned many of the ebook stores, we see the same tired pics. The man with the 6-pack abs embracing his woman or man of choice. That or similar, so boring that I can’t remember a single one…they just don’t stand out in a crowd. So I don’t get it. Maybe it’s not the covers….hmmmm.
Could it be because Chris is a heterosexual male and thus deemed unable to write romance by the ebook buying public? I can understand that and quite honestly his books are less romantic and more erotic, a good thing IMHO. But which does the public want? I can’t tell and I wish someone would fill me in on it. Meanwhile, I’ll be testing a theory and making the covers the generic standard. Where can I get a pic of a stud muffin with a six pack?

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